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Everyone loves 'fast and easy' when buying things. The downside is that it doesn't always translate to 'Great Service'. GET YOURSELF A ‘GO-TO' PERSON. Ideally it's the same person each time because explaining myself multiple times to new people is a special kind of awful for me. I find real value in ‘knowing someone to call' when I have a problem...and with all else being equal I'll take service and relationship every time. | "Why yes. I'd love to hold. thanks." |
CLAIMS GUIDANCE.
A good broker should be able to work with you throughout a claim.
They can:
- Help with documentation and getting things started right.
- Retrieve answers when things aren’t moving quickly.
- Set expectations and explain things as they are happening.
- Keep an eye out for what's best for YOU on renewal and going forward.
'Lawyering up' right away on a denied claim and dealing with it all yourself can take years off your life mentally not to mention draining you financially.
Last but not least.
SUPPORT SMALL BUSINESS.
Supporting small businesses feels good and creates local jobs.
Multinational Conglomerates are great... but if you can support someone in the community that'd be my preference.
-MD
Home. Auto. Life. Travel....whatever.
I could think of hundreds of things I'd rather spend $3,000 a year on.
2. Buy new grass each year and never take care of it knowing more is coming next year.
3. Unlimited Ice Cream and Milkshake Budget.
4. Donate it. (had to offer up SOMETHING that wasn't totally self indulgent)
This could go on, but I think you see where I'm going here.
GET VALUE.
Make sure the money you spend is MAXIMIZING your personal enjoyment of this otherwise disappointing expense.
They shop for new carriers every year, they don’t mind waiting on hold forever, and they have zero interest in getting to know the people offering that product.
THE VALUE FOR THEM is about feeling like they got the VERY LOWEST PRICE AVAILABLE.
If you're this type of customer....consider a direct insurer.
There are lots of them out there catering exactly to what you're looking for. (TD, UNIFUND aka JOHNSON, Sonnet, etc)
The model is setup so that the insurers save costs on selling it (using call centers) and then pass some of those savings to the customer through lower premiums.
ALL UPSIDE right? Not necessarily.
There's usually a TRADE OFF.
No different than buying a home without a realtor. Super idea until you find out the house is built on a swamp. Since you're actually risking more to buy direct it makes sense the price should be lower.
If you have a claim that goes sideways hopefully you've banked some of that money you've saved on premiums to hire a lawyer.
If lowest price was the only thing people VALUED the market would be FLOODED with Kirkland Basketball Shoes and Big 8 Jeans...yet I can't find Big 8 Jeans anywhere.
VALUE can be lots of things...
especially with items you can't un-box.
- Accessibility (quick to reply to emails/text/phone calls?)
- Familiarity (Do I have the same people every time? Does it feel like my business is valued here?)
- Transparency (Do they explain things to me? Do I know what I have, or why I have it?)
- Capability (Do I feel like this person knows anything about insurance? Am I getting good advice?)
- Dependability (Is this person going to be here when I have a problem? Do they know anything about claims?)
- Support for Local Business (Local brokerages SHOULD provide local jobs)
VALUE for MANY is a combination of a number of things.
A reasonable price is absolutely a factor.
Most Nova Scotia residents are not in a position to completely ignore price...nor should they. Those insurance bills are going to keep rolling in...and most of us are going to keep paying them so why not feel better about the payment by getting some VALUE out of the transaction.
It’s out there…just figure out what it means to you and look for that.
-MD
In the past 5 years, have you ever been cancelled, declined, or refused coverage?"
Insurance companies choose pricing on policies to bring them customers they WANT to insure.
Paying your bill, and being financially reasonable is a big step towards keeping you on the WANTED list. Pricing can be complicated and insurers tweak their offerings all the time to attract MORE of the risks they want, and LESS of the risks they don't want. STAY ON THE WANTED LIST! |
Once renewal rolls around though, that's when you'll see the additional costs.
This leads to shopping for coverage elsewhere right away, and your options are often less attractive.
PAYMENT IN FULL?!
If you decide to go elsewhere "since this is ridiculous" you're likely to have an even higher premium elsewhere since you've been removed from the WANTED list.
Tons of people end up getting cancelled for non-payment simply because they didn't know it they had to cancel it.
Some people will put a 'stop pay' on their payments rather JUST CALLING them to cancel it.
You accidentally push your future self off an insurance rating cliff.
If you’re living paycheck to paycheck and you sometimes have to ask: "WHICH BILL IS GETTING PAID THIS MONTH?"
You can save FUTURE YOU some money by putting your insurance bill near the top of the pile.
- MD
About the author
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